As an integral part of the SMITH team, a leading brand in snowsports, I dedicated 4 years as the Global Snow Goggle Product Line Manager. During this time, I successfully orchestrated the development and launch of four global snow collections, contributing to the brand's sustained position as the market leader. My leadership extended across diverse initiatives, such as introducing the Mag series, recycled goggle straps, sustainable packaging, implementing overseas manufacturing infrastructure, pioneering innovative 4D Mag Lens technology, and collaborating on numerous projects with athletes and renowned brands, including The North Face, Only NY, and B4BC.