As an integral part of the SMITH team, a leading brand in snowsports, I dedicated 5.5 years to the product creation team. My role involved spearheading the annual development of a comprehensive soft goods line, across multiple categories; snow, bike & fish. This encompassed leading merchandise planning, sourcing, product line management, development, and effective communication with vendors to successfully launch diverse collections, spanning apparel, printables, caps, beanies, socks, snow accessories, backpacks, and bags.